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marcus Sjöholm
digital designer.

case dive – yrgo x grebban.

role.
team.
tools.
type.
concept / design / ux
Marcus Sjöholm
Ps / Ai / Sketch / In-Vision
fictional project
brief summary.
Transform an webshop in to something better or different
Image showing an macbooc prog and a iphone 11 with the landing site for the fictional MM sports website. Black and white with pictures of athletes in high contrast black and white

Landing Page

Image showing an macbooc prog and a iphone 11 with the category site for the fictional MM sports website. Large white boxes containing products, luxurious and airy feeling to it

Category View

Image showing an macbooc prog and a iphone 11 with the category site for the fictional MM sports website. Again, large white boxes containting the selected product. wide buttons for adding product to your basket is visiable on the computer screen and on the mobile version there's three more pictures of the selected product

product view

logo for the company in-vision

Mobile Prototype - In-Vision

case summary.

This project started at Grebban where we got a deeper understanding of how webshops evolve and what a small difference can make in the long run.

Later on, we got the brief for this project, which was to transform an existing webshop into something better or something else. I chose the brand "MM SPORTS".

Today MM SPORTS looks like your typical sports/protein shop. I wanted to transform them into something more of an exclusive sports-shop. Bigger, bolder, and more beautiful. I started by updating the logo. It's still, as you can see, text. But has ha better flow to it, especially if you want it to breathe more exclusively. I looked at a lot of designer brands to find inspiration and then I decided to go with the big images and a more interesting grid system for the category view that later translates into the product view as well.

I'm very happy with how it turned out and I can definitely see this site being used on a live project.

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